Decision Log
Stop relitigating the same calls
The app should capture what was proposed, what was decided, what stayed unresolved, and what happens if it keeps drifting.
ABX / Mid-Market Routing
Which ABX rollout model should Mid-Market run?
Owner
Braden / Kelly / Aaron
Raised
2026-06-05
Decided
Not decided
Options considered
- • Full-team ABX
- • Three outbounders
- • Hybrid inbound + ABX model
Risk if stuck
Quota, comp, routing, and training plans stay vague, creating execution drag and morale risk.
Recommended next step
Use a one-page decision memo and force a call with Finance, RevOps, Sales, and Marketing in the same room.
06-05 Meeting: Sales Data, ABX Launch, and Lead Routing Strategy82%
2026-06-05
“Team discussed three ABX launch options, inbound protection, title-based routing, and the need for a July measurement decision.”
ABX / Mid-Market Routing
Should expansion ownership window be 90 or 180 days?
Owner
Peter / Cody / Braden
Raised
2026-06-05
Decided
Not decided
Options considered
- • 90-day window
- • 180-day window
- • Criteria-based transfer to AM
Risk if stuck
Medium, Mid-Market, and AM ownership can get messy after initial land deals.
Recommended next step
Start with 90 days unless sales cycle data proves expansion needs longer ownership.
06-05 Meeting: Sales Data, ABX Launch, and Lead Routing Strategy82%
2026-06-05
“Team discussed three ABX launch options, inbound protection, title-based routing, and the need for a July measurement decision.”
Pricing & Discount Governance
How aggressively should the 50% discount be removed?
Owner
Braden / Sales Leadership
Raised
2026-06-05
Decided
Not decided
Options considered
- • Remove broadly
- • Limited exception path
- • Pilot by team/segment
Risk if stuck
Reps may keep using heavy discounting as the default conversion crutch.
Recommended next step
Pair policy with deal coaching and visible exception approval rules.
06-05 Meeting: 50% Discount Removal & Sales Strategy78%
2026-06-05
“Discussion focused on reducing reliance on heavy discounting while protecting conversion and rep confidence.”